What is strategy? I hear people say it all the time but I am not sure what they mean.

Strategy always comes across as something planned by the executives. We have our strategy for the next 5 years. I wonder if we are using strategy to mean objectives and goals. I think that Ann Lantham does a good job describing the issue and definition of strategy in this Forbes article: What The Heck Is… Continue reading What is strategy? I hear people say it all the time but I am not sure what they mean.