Zeldman is teaching a class “Selling Design” and has made an online reading list.
http://www.zeldman.com/2012/01/11/selling-design-an-online-reading-list/
- Demystifying Design – by Jeff Gothelf – A List Apart
- Design Criticism and the Creative Process – by Cassie McDaniel – A List Apart
- Personality in Design – by Aarron Walter – A List Apart
- Design Professionalism – by Andy Rutledge
- Do You Suck at Selling Your Ideas? – by Sam Harrison – HOW Magazine
- How to sell your design effectively to the client – by Arfa Mirza, Smashing Magazine
- Money: How to sell the value of design – an email conversation – by Jacob Cass – Just Creative
- How to choose a logo designer – by Jacob Cass – Just Creative